The Year of the Ox is always a special celebration for Timberland, especially this year. 2021 lands on the fourth full lunar cycle since the 1973 debut of the Original Yellow Boot, falling in the element of iron. Symbolising a break from turbulent times past, Timberland shares the Iron Ox’s characteristics: authentic, constantly striving to better ourselves, always showing up for each other, and putting in the work to create a greener future for us all.
To celebrate this much anticipated Lunar New Year, Timberland is releasing a timely festive collection. The new energetic camouflage print design incorporates the Chinese character “添”, which appears as the first character in 「添柏嵐」 (“Timberland” in Chinese). The meaning of this character is 'to gain', implying the addition of fortune, longevity and prosperity. “添” also sounds identical to the word “team”: no matter which side of the world you’re on, we’re all celebrating together as one team.